It takes certain habits and traits in order to succeed in anything you do, whether that’s a hobby, a discipline of study, or your career. While it’s possible for most people studying esthetics to be great at what they do, there are certain mistakes that we wish to see students avoid. Read on to learn how you can ensure that you follow the brightest and most lucrative path available for estheticians.
Exploring your Options
Even though there is one title for describing the jobs that estheticians do, there is actually a diverse industry for job seekers, which you will need to understand. There are different areas for working, such as:
- Skin
- Hair
- Nails
- Weight
In addition, there are a variety of facilities where you might work:
- Clinics
- Spas
- Salons
- Travelling to clients homes
Furthermore, there are so many different services offered to clients who want to improve their looks, that it would take pages to list, so know which services you’re most interested in providing.
Have a Say In Your Form of Employment
You can be self-employed, work for an employer, or operate your own business, and you should know what works best for you. Some like the freedom of self employment, while others need the security and structure of steady employment. If your ultimate goal is to make your efforts as profitable as possible, then being a proprietor is one of the best ways to get there.
Tip: In order to have more power in your negotiations with your employer, build up a loyal clientele.
Having Repeat Customers
There is no shortcut when it comes to developing loyalty, so you will need to earn it over time. How you do that is entirely up to you, as there is no set path for convincing others that they should stay with you. We have a few suggestions for making that happen:
- Be consistent with pricing: If you’re a low cost option, you should stay a low cost option, avoiding hidden fees and unreasonable surcharges.
- Be confident in your self-worth: While you don’t need to breakdown your own costs, be ready to explain how you arrived at your pricing, including how much you consider your time to be worth.
- Make customer satisfaction a priority: It’s your work that will speak for itself.
- Have great bedside manners: It’s important to be liked when it comes to pricing, tipping, and loyalty
